In an effort to reach out to all sectors of the design community and make their product line more accessible, lighting control manufacturer Lutron has opened a showroom on the ground floor of the Decoration & Design (D&D) Building in mid-town Manhattan. The 1,800-square-foot facility showcases Lutron's residential and commercial product lines through a series of full-scale room vignettes—a bedroom, kitchen, and family room—so architects, lighting designers, and interior designers can experience lighting control applications firsthand with their clients. A separate work area enables designers to meet with personnel from the experience center to review different lighting control system options, energy savings potential, and color, finish, and fabric offerings.
Lutron worked with lighting designer Stephen Bernstein of New York–based Cline Bettridge Bernstein Lighting Design to create a realistic lighting environment for its products. The experience center is a permanent home where Lutron can interface with its New York–area clients and host design industry gatherings and continuing education seminars.
The D&D Building location is Lutron's fourth experience showroom/center. The other centers are located in Irvine, Calif.; Plantation, Fla.; and Lutron's headquarters in Coopersburg, Pa. The New York experience center team can be reached at email@example.com.